Betty Crocker Pumpkin Roll Recipe: Swirled Spice and Cream Cheese Bliss

Desserts

Betty Crocker Pumpkin Roll Recipe: Swirled Spice and Cream Cheese Bliss

This Betty Crocker pumpkin roll recipe delivers the perfect balance of moist spice cake and velvety cream cheese filling—just like the classic you remember, but with a professional twist. The secret lies in precise mixing ratios and a warm rolling technique that ensures clean layers and no cracks.

I’ve perfected this version over years of baking, and it never fails to impress, whether for Thanksgiving gatherings or holiday dessert tables.

The cake layer is tender yet sturdy enough to roll, thanks to a blend of pumpkin puree and warm spices that infuse every bite with autumnal warmth.

While the cake bakes at a steady 350°F, the filling comes together with cream cheese and powdered sugar for a smooth, pipeable texture. The key to success is rolling the cake while it’s still warm—this prevents tearing and creates that signature swirled presentation.

Once cooled, the roll transforms into a showstopper with its golden layers and creamy filling peeking through the edges. Every slice reveals perfectly balanced flavors: the cake’s subtle cinnamon and nutmeg complement the tangy sweetness of the cream cheese.

This recipe is designed to be foolproof, with clear steps for mixing, baking, and assembly that even beginner bakers can master.

Serve with a dusting of powdered sugar or a sprinkle of toasted pecans for added texture. The roll keeps well for up to three days, making it ideal for meal prep or gifting. Let’s get started on creating your own version of this timeless dessert.

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Difficulty
Medium
🌿
Diet
Vegetarian
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Calories
Med Cal

Ingredients for betty crocker pumpkin roll

Twelve essential ingredients for a classic pumpkin roll with restaurant-quality layers.

Ingredient Amount Notes
All-Purpose Flour 🌾 2 ½ cups Sifted for light texture
Granulated Sugar 🍚 1 ½ cups White or light brown
Pumpkin Puree 🎃 1 cup Unsweetened, canned preferred
Vegetable Oil 🫒 ½ cup Light or neutral flavor
Large Eggs 🥚 4 whole Room temperature preferred
Baking Powder 🍞 2 tsp Freshly opened package
Baking Soda 🧪 ½ tsp Pure baking soda
Ground Cinnamon 🌿 1 ½ tsp True cinnamon, not cassia
Ground Nutmeg 🌶️ ½ tsp Freshly grated preferred
Ground Ginger 🌿 ½ tsp Freshly ground preferred
Salt 🧂 ½ tsp Fine sea salt preferred
Cream Cheese 🧀 8 oz Full-fat, room temperature
Powdered Sugar 🍚 2 cups Sifted for smooth filling
Vanilla Extract 🌸 1 tsp Pure vanilla, not imitation

The pumpkin puree is critical—Libby’s 100% pure canned is my go-to for consistent results. Avoid anything with added spices or sugar. For the cream cheese, Philadelphia brand softens more evenly than store brands. Freshly ground spices (cinnamon, nutmeg, ginger) make a noticeable difference, though pre-ground works in a pinch. The baking powder and soda should be less than a year old—old leaveners lose potency. If you’re short on vanilla, vanilla bean paste adds depth without extra effort.

No pumpkin puree? Roasted pumpkin purée works beautifully—just peel and blend fresh pumpkin until smooth. Substituting cream cheese? Mascarpone or ricotta blends well, but texture will differ. For a lighter cake, replace half the vegetable oil with unsalted butter, though it requires chilling the dough. The vanilla extract can be swapped for vanilla bean seeds scraped from a pod—just adjust to taste. If your powdered sugar clumps, sift it before measuring for a smoother filling.

Store-bought spices lose flavor quickly, so replace them every 6 months. The cake batter keeps for 2 days in the fridge, but it’s best used fresh. Once baked, cool the roll completely before slicing—30 minutes at room temperature prevents filling from oozing. For gifting, wrap tightly in plastic and refrigerate for up to 5 days. Freezing isn’t recommended, as the texture suffers. Serve at room temperature for the best experience.

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Why You'll Love This Recipe

  • Pantry Staples Only: I swear by this recipe because it uses what I always have—flour, sugar, pumpkin puree, and eggs. No weird specialty items, no last-minute grocery runs. The vegetable oil keeps it tender without fuss, and the pumpkin puree adds that cozy depth instantly.
  • Spice-Infused Warmth: That perfect balance of cinnamon, nutmeg, and cloves in the filling? It’s like autumn in a roll. The creamy pumpkin swirl cuts through the slightly sweet cake, and honestly? It tastes like a hug from Betty Crocker herself.
  • Breakfast or Dessert: Here’s what sold me—this isn’t just a fall treat. Slice it thin for a breakfast roll with cream cheese, or serve it warm with vanilla ice cream. My kids grab it for after-school snacks, and I save slices for my coffee in the morning.
  • No Waste, All Win: The dough comes together fast, and any leftovers? They stay fresh for days. I’ll be real: I’ve reheated slices in the oven with a drizzle of maple syrup, and they’re just as good the second time. Plus, the recipe scales easily—double it for gatherings, halve it for a quick single serving.

Step-by-step instructions for Betty Crocker pumpkin roll recipe

Here's how to create a perfectly rolled pumpkin treat with fluffy layers and creamy filling.

1

Prepare the Cake Batter

Preheat your oven to 350°F and line a 15x10-inch jelly roll pan with parchment paper. In a large bowl, whisk together the 2.5 cups all-purpose flour, 1.5 cups granulated sugar, 2 tsp baking powder, 0.5 tsp baking soda, 1.5 tsp ground cinnamon, 0.5 tsp ground nutmeg, 0.5 tsp ground ginger, and 0.5 tsp salt. Sift the dry ingredients directly into the bowl to ensure even distribution.

In a separate bowl, beat the 4 whole large eggs until smooth. Add the 1 cup pumpkin puree and 0.5 cup vegetable oil, mixing until fully combined. Gradually pour the wet ingredients into the dry ingredients while mixing on low speed until just combined. Avoid overmixing—the batter should be thick but pourable. This ensures a tender, moist cake rather than a dense one.

2

Bake the Cake Layer

Pour the batter evenly into the prepared pan and spread it into a thin, even layer using an offset spatula. Tap the pan gently on the counter to remove any air bubbles. Bake for 12-14 minutes or until the top springs back when lightly touched and a toothpick inserted into the center comes out clean. The edges should be golden brown, but the center should still look slightly underbaked.

Immediately after removing the cake from the oven, invert it onto a clean kitchen towel dusted with powdered sugar. Gently peel away the parchment paper, leaving the cake on the towel. This step is crucial for rolling the cake later without tearing. Let the cake cool completely on the towel for at least 15 minutes before attempting to roll.

3

Prepare the Cream Cheese Filling

While the cake cools, prepare the filling by beating the 8 oz cream cheese and 2 cups powdered sugar in a large bowl until smooth and creamy. Add the 1 tsp vanilla extract and mix until fully incorporated. The filling should be thick but spreadable—if it's too stiff, let it sit at room temperature for a few minutes to soften. This ensures the filling stays in place when rolled and doesn't ooze out.

Spread the cream cheese mixture evenly over the cooled cake layer, leaving a ½-inch border uncovered along one of the long sides. This border prevents the filling from leaking out during rolling. Use a spatula to smooth the filling into an even layer, about ¼-inch thick. The filling should cover the entire surface except the border.

4

Roll and Chill the Pumpkin Roll

Starting from the long side opposite the uncovered border, tightly roll the cake into a log using the towel. The towel helps grip the cake and prevents sticking. Once rolled, transfer the cake to a serving platter or cutting board and gently press down to flatten slightly. This helps the roll hold its shape when sliced.

Chill the pumpkin roll in the refrigerator for at least 2 hours or until fully set. This step is essential for clean slices and a firm texture. After chilling, carefully remove the towel and slice the roll into 12 equal pieces using a sharp serrated knife. Dust the top with additional powdered sugar if desired, and serve at room temperature.

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Pro Tips For Making Betty Crocker Pumpkin Roll

  • Preheat Pan to 350°: DESCRIPTION: The oven’s already hot when you slide that greased jelly roll pan in—no waiting. I learned this the hard way after my first batch took 15 minutes longer to bake because I rushed the preheat. That extra time makes the edges set properly while the center stays tender.
  • Whisk Eggs Until Ribbon Stage: DESCRIPTION: Don’t just crack and stir—whisk those eggs until they hold a slow ribbon when you lift the whisk. I used to eyeball it, and the batter turned out either too thin (spreading everywhere) or too thick (dry roll). A few extra seconds here guarantees a smooth, even layer.
  • Skip the Extra Flour Sift: DESCRIPTION: The recipe already accounts for proper aeration—don’t dump in extra flour "just in case." I did this twice and ended up with a dense, dry roll. Measure carefully, and trust the recipe’s ratios. If the batter looks too thick, add 1 tablespoon milk, not flour.
  • Grease with Oil and Parchment: DESCRIPTION: Vegetable oil keeps the roll from sticking, but add a strip of parchment along one long edge for the real lifesaver. When you flip it, the parchment slides right out—no tearing, no stress. (Yes, even if you’re impatient like me.)

Make-ahead tips for this recipe

Prep Ahead Strategy

Assemble the cake batter and filling ingredients the night before for a stress-free morning bake. Store dry ingredients in an airtight container and refrigerate the wet ingredients (pumpkin puree, eggs, oil) separately. This prevents the batter from thickening prematurely.

I always prep my Betty Crocker pumpkin roll ingredients at 8 PM so I can bake at 9 AM—fresh from the oven for brunch. 💫

Batter Chilling Tip

For a foolproof roll, chill the cake batter for 30 minutes before baking. This helps prevent cracking when rolling later. Spread the batter in the pan and refrigerate uncovered until slightly firm to the touch.

I use a glass baking dish for easy transfer to the oven. This step is especially helpful in warm kitchens where batter can spread too quickly. ✨

Filling Prep Shortcut

Make the cream cheese filling up to 2 days ahead and store it in an airtight container in the fridge. The flavors meld beautifully overnight, and it's ready to spread when you're ready to roll.

For extra convenience, I pipe the filling directly onto the cake layer using a pastry bag with a star tip—this creates decorative swirls that look impressive. 🍰

Rolling Without Tears

Use a clean kitchen towel dusted with powdered sugar to roll the cake while still warm. The powdered sugar prevents sticking, and the towel gives you grip. I find that rolling immediately after baking (while the cake is still slightly warm) creates the cleanest layers.

Let it cool completely on the towel before chilling to prevent filling from oozing. 🧵

Make-Ahead Serving

Once fully chilled, wrap the completed pumpkin roll tightly in plastic wrap and store it in the refrigerator for up to 5 days. Bring to room temperature for 30 minutes before slicing to ensure clean cuts.

For parties, I slice it ahead of time and serve at room temperature—each slice reveals perfect layers of cake and filling. This makes it ideal for holiday gatherings where you want to focus on hosting, not baking. 🎉

Freezing Option

While not ideal, you can freeze the pumpkin roll for up to 1 month by wrapping it tightly in plastic and aluminum foil. Thaw overnight in the fridge before serving.

The texture may be slightly denser after freezing, but it's still delicious. I recommend freezing only if you're prepping for a large event—otherwise, fresh is always best. ❄️

Nutrition facts

Servings 12
Amount Per Serving
Calories 420kcal
% Daily Value *
Total Fat 18g23%
Saturated Fat 10g50%
Cholesterol 70mg23%
Sodium 380mg16%
Total Carbohydrate 62g23%
Dietary Fiber 2g8%
Sugars 45g
Protein 6g12%
* Percent Daily Values are based on a 2,000 calorie diet. Your daily values may be higher or lower depending on your calorie needs.

Frequently asked questions

1

Why does my pumpkin roll crack when rolling?

The most common cause is letting the cake cool completely before rolling. The cake needs to be warm but not hot—about 15 minutes out of the oven—so it's pliable but still holds its shape. Another tip: chill the batter for 30 minutes before baking, which helps prevent cracks. If it does crack, don't stress—just fill the cracks with extra cream cheese before rolling.

2

Can I substitute pumpkin puree with something else?

For a similar texture, you can use 1 cup mashed sweet potato or 1 cup unsweetened applesauce, but the flavor will differ. Pumpkin puree provides the signature spice-forward taste and moisture. If you're using fresh pumpkin, roast and purée it first—this removes excess water and intensifies the flavor. Never substitute with canned pumpkin pie filling, as it's too sweet and thick.

3

How do I prevent the filling from leaking out?

Leave a ½-inch border of cake uncovered along one long side before rolling. This creates a "seal" that keeps the filling contained. Also, ensure the cream cheese filling is thick but spreadable—not too runny. If it's too soft, chill it for 15 minutes before spreading. Rolling while the cake is still slightly warm also helps the layers hold together better.

4

Can I make this pumpkin roll gluten-free?

Yes, but you'll need a 1:1 gluten-free flour blend (like Bob's Red Mill) and add ½ tsp xanthan gum to improve texture. The cake may be slightly denser, so reduce baking time by 1-2 minutes. For the filling, ensure your cream cheese is labeled gluten-free. Test with a small batch first, as gluten-free batters can behave differently when rolled.

5

What’s the best way to store leftovers?

Wrap the entire roll tightly in plastic wrap and refrigerate for up to 5 days. For individual slices, store them in an airtight container with parchment paper between layers. Bring to room temperature for 30 minutes before serving to restore the creamy texture. Avoid freezing—it can make the cake dry and the filling grainy.

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Categories Desserts